Friday, July 20, 2012

The WOOLMARK Prize Event in Association with VOGUE

July 19th , I attended the International Woolmark Prize India Event along with a lot of fellow Delhi Fashion Bloggers.

The Woolmark Company relaunched the International Woolmark Prize this year to help promote outstanding design talent from around the world, and through its design innovations inspire and educate consumers on the natural beauty of Merino wool.

"Pankaj and Nidhi"  were announced as the winner for the International Woolmark Prize India Award and this win was much deserved .. I LOVED the Oufti.. that they showcased during the Show.. Got an opportunity to chit-chat and pose with them aswell.. Gosh!! I could see how happy they were.. 

Posing with the winners.. Pankaj and Pooja 

Among the other talented Indian designers vied for the award were:

Aneeth Arora
Arjun Saluja
Gaurav Gupta
Rahul Mishra
Rimzim Dadu
Ritesh Kumar
Samant Chauhan
Zubair Kirmani

Fashion Design Council of India has supported in the nomination process of above Indian designers.
Pankaj and Nidhi was selected as the winner by iconic industry figures:
Priya Tanna, Editor-in-Chief – Vogue India
Pradeep Hirani, CMD – Kimaya Fashion Private Limited
Simon P Lock, Founder of Australian Fashion Week
Sunil Sethi, President – Fashion Design Council of India.

“The International Woolmark Prize has generated worldwide attention as more partners, retailers and media align themselves and their brands to help promote the outstanding talent that has been sourced from around the world,” explained Stuart McCullough, CEO of Australian Wool Innovation, owners of The Woolmark Company. “It has been a tough decision today and we look forward to supporting and working with Pankaj and Nidhi in the lead up to the finals in February where they have the chance to be awarded with the once in a lifetime opportunities that are on offer for the winner of the International Woolmark Prize .”
There are five regional competitions - USA, Europe, China, Australia and India – over 70 nominees across 15 countries began the journey in 2012 which will come down to one designer as judged by the most important and influential fashion industry representatives across the globe. The winners of each regional competition receive a financial grant and will travel to London courtesy of The Woolmark Company to London Fashion Week in February 2013 where they will present an entire capsule collection of Australian Merino wool and an international winner will be selected. The international winner will have his/her designs stocked by leading global retailers including Bergdorf Goodman in the USA, Harvey Nichols in the UK, 10 Corso Como in Italy, Joyce in China, Eickoff in Germany and David Jones in Australia.

Some other Pics from the Event..

DELHI Fashionistas..!!

Here is a Video to give you a mini Highlights tour of the whole Event.. Hope you'll enjoy it *__*

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This is my Blog's First ever Video.. I am EXCITED and NERVOUS ..!! 

Hope you Guys would like it.. !! Do drop a comment..



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