DLF Promenade Fashion Bloggers Meet2013

19th March, DLF Promenade hosted a Delhi Fashion Bloggers Meet which brought together 12 fashion  bloggers from Delhi and Mumbai. All the bloggers were given a challenge to create either of these looks.. Androgynous, Monochrome, Resort-Wear, Formal-Wear, Neon& Neutrals, Pastels, Graphical using apparels, shoes and accessories from the in-house brands available at the mall including Zara, Mango, Bebe, Aldo, CKJ, lacoste, Clarks, Tommy Hilfiger, Sunglass Hut, FCUK, Steve Madden., etc.,. All the looks were the judged by ace designer Suneet Verma..

My choice of theme was Androgynous for obvious reasons( that's my personal style and is still kinda untapped in Indian Fashion scene) and styled this adorable girl Garima, who happens to be a class 12th student, listens to Jazz and loves dressing up like her favourite Jazz musician who apparently dresses exactly like this..

Leather pants, Leather bralette, Biker Jacket, Bow-tie, Studded flats, clutch c/o ZARA

What and Why Androgynous??..

In today's day-and-age, as modern Indian women feel the urgent need to be empowered, I feel androgynous fashion (thanks to the masculine elements) is the need of the hour. Besides fusing style and chic glamour  androgynous fashion might also be instrumental in making women feel a little more powerful -- at least psychologically. In fashion terms too, androgynous fashion has been a source of interest and intrigue for ages but today, as society's boundaries change, the androgynous look is in vogue like never before. 

To put it simply, as Indian women become more independent and empowered, androgynous fashion can be the right combination of style, glamour, comfort and need for an archetypal desi female folk. It doesn't require you to put in hours and hours going through your wardrobe and sitting in front of your mirror to hit upon the right look. It's easier to don androgynous look and still you can mix up various elements right from your hair style to your shirt/top, trousers, shoes and almost everything and make it your personal style statement. So the possibilities are just endless. And since it's not very time consuming, it can come in handy for working as well as non-working women. It's the order of the day for all modern-day women.

Judges..

It was a wonderful and an enriching experience. Its nice to see that fashion bloggers in India are finally taken seriously. It feels great to be recognized with such events as Indian fashion blogging scene is still growing and these events are like pat on the back for our little contribution in this big Fashion Cycle.
Here are some other pictures from the Day..

Winning Looks..

Winning look by Dimpy Kapur of  'Delhi Style Blog'..

1st runner-up Shreya Kalra of  'For the Love Fashion and More'..

2nd runner-up look by Nupur Dayal of  'Joos Fashion Blog'..

I'll be back soon with an OOTD Post and some trend updates.. and before ending the post I'd like to thank my fellow blogger who made this event so much fun , DLF Pomenade for hosting this event and recognising Fashion Blogging Community and My fellow Blogger, Friend & Soul Sister Bhawna Yadav of M.U.S.E for being there and supporting me through out..

P.S.- I'll be doing a post on Androgynous style soon.. 

Love..

Shaily

twitter. facebook . instagram

Outfit Of the Day : Myntra.com Event

Recently, when I had to dress-up for the Myntra.com Event (Click to read the post) I was in a 'Fix' about my outfit.. and like always.. I decided to stick to the Basics 'again' ..YES!! I went ahead with the new sleeveless Blazer/Jacket I bought from Vero Moda and clubbed it with a Basic White-Tank and Zara pants.. Glammed the look with Statement necklaces and Stacked bracelets .

FYI - Red lip color was a very last minute decision before clicking outfit pictures.. I was actually wearing a very nude, coral lip shade by Inglot..and the Messy side braid was actually done in the car with the use of just 3 bobby-pins , black rubber-band , and my Compact mirror.. :p

Surprise! Surprise! Yes.. I met Mahek from Peaches and Blush 

It was just a 5 mins chit-chat outside the restroom and we also managed a few shots before saying Goodbye !!..

That's Ranjunee Chakma ( designer and stylist) who looked super Fab!! in this outfit from her upcoming Collection.. I LOVED the statement necklace she was wearing, so took a shot of it while we were talking..!! 

I am Wearing:

Sleeveless Blazer: Vero Moda

Pants: Zara

Tank-Top: Mango

Shoes: Forever

Clutch: Vero Moda

Necklaces: Paradiso , Confessionz BlogShop 

Bracelets: Forever21 , Bg's

Watch: Aldo Accessoriez

Hope you Ladies enjoyed the Post..!! 

Love..

Shaily

Kalki Koechlin launches Myntra.com’s, ‘Star N Sytle’

Kalki Koechlin launches Myntra.com’s first fashion property ‘Star N Sytle’

Kalki’s hot picks now exclusively available only on Myntra.com

Highlights-

·         Youth icons & celebrities will be brought on board to build a stronger campaign

·         A micro site to showcase “Star N Style” clothes chosen by celebrities

July 30th 2012, Delhi – The very elegant Kalki Koechlin launched Myntra.com’s first fashion property called – “STAR N STYLE” at a glitzy event in Delhi over the weekend. Kalki’s handpicked selection of apparel and accessories from over 350 brands will be exclusively available only on Myntra.com!

Kalki stole the show with her signature panache as she promoted her own style selection on Myntra. The star appeal with Kalki, fashion stylist Ranjunee Chakma along with India’s largest online fashion store- Myntra, made for a perfect fashion event!

The brand has been on the forefront in the e-commerce fashion and lifestyle space and this initiative is a bigger step towards being the best in it. What launches with Kalki, is going to be a consistent quarterly brand property with a varied pool of influencers. Each of these influencers have been very carefully chosen from various walks of life and over the years have built a strong connect with Myntra’s chosen target audiences. Kalki’s picks will be highlighted on the website under the “STAR N STYLE” collection. The brand very aptly emulates Kalki’s à la mode, youthfulness and vibrancy. Through this launch, Myntra offers its customers to smarten up their style with stylish inputs from the actress.

Speaking on the launch, Mr. Mukesh Bansal, Founder & CEO – Myntra.com said, “Celebrities, Models, VJs all play a very big role in shaping people's fashion state and style preferences. People take lot of fashion cues from movie stars. We are thrilled that we’re launching our first fashion property with Kalki! Our objective of bringing these youth icons together is to build a strong and a direct brand connect with our customers.”

He added, “There is a distinct synergy in what Kalki wears and what she has chosen. Kalki’s youth appeal and elegance coincide perfectly with the fashion quotient of our exclusive brands. We are convinced that online shoppers will love to wear what Kalki has picked out under Star N Style.”

Trying to look like Kalki is now just a click away. Very carefully chosen clothes that match her current style and look are now available only on Myntra.com! Starting 3^rd August, online shoppers can log on to www.myntra.com/starnstyle and get shopping!

Also, Delhi based Stylist and designer- Ranjunee got some confessionz out of Kalki about her Personal Style, Fashion preferences , shopping prefrences , her take on on-line shopping etc.. Here is a video of the conversation.. Hope it helps you people understand your favourite Fashionista better.. *__*

There is an Outfit Post from this event thta'll be up soon on this space..
P.S- It features two more Fashionista's

Love..

Shaily 

Outfit of the Day for International Woolmark Prize India Event 2012

I got Lucky again.. I met Mr. Vinod Kumar( official Photographer, VOGUE India) again at this event and He was too sweet to click Me , Akshita and Bhawna ..!! God Bless Him *__*
I hope to meet him at many more events ..so that I get more gorgeous pics clicked by him.. he is just too GOOD..

Some other Shots from that Event:

Akshita, Japna and I 

Delhi Bloggers..(L to R) Akshita, Me, Komal, Japna , Apurva, Bhawna

I am Wearing-
At this Event I went Basic.. I wore the most Classic combo of "Black and White" .
Blouse-Zara
Jeggings- Zara
Pumps- Forever
Bag- Mango
Bib Necklace- Confessionz BlogShop (comming soon)
Handcuff - Forever21
Rings- Aldo Accessories , Forever21


Hope you ladies liked the Post.. I have an announcement to make.. Confessionz is going to have its official BlogShop soon.. Click--Confessionz BlogShop and join the site for more updates *__*

Love..

Shaily  

The WOOLMARK Prize Event in Association with VOGUE

July 19th , I attended the International Woolmark Prize India Event along with a lot of fellow Delhi Fashion Bloggers.

The Woolmark Company relaunched the International Woolmark Prize this year to help promote outstanding design talent from around the world, and through its design innovations inspire and educate consumers on the natural beauty of Merino wool.

"Pankaj and Nidhi"  were announced as the winner for the International Woolmark Prize India Award and this win was much deserved .. I LOVED the Oufti.. that they showcased during the Show.. Got an opportunity to chit-chat and pose with them aswell.. Gosh!! I could see how happy they were.. 

Posing with the winners.. Pankaj and Pooja 

                        

Among the other talented Indian designers vied for the award were:

Aneeth Arora

Arjun Saluja

Eleven.Eleven

Gaurav Gupta

Rahul Mishra

Rimzim Dadu

Ritesh Kumar

Samant Chauhan

Zubair Kirmani

Fashion Design Council of India has supported in the nomination process of above Indian designers.

Pankaj and Nidhi was selected as the winner by iconic industry figures:

Priya Tanna, Editor-in-Chief – Vogue India

Pradeep Hirani, CMD – Kimaya Fashion Private Limited

Simon P Lock, Founder of Australian Fashion Week

Sunil Sethi, President – Fashion Design Council of India.

“The International Woolmark Prize has generated worldwide attention as more partners, retailers and media align themselves and their brands to help promote the outstanding talent that has been sourced from around the world,” explained Stuart McCullough, CEO of Australian Wool Innovation, owners of The Woolmark Company. “It has been a tough decision today and we look forward to supporting and working with Pankaj and Nidhi in the lead up to the finals in February where they have the chance to be awarded with the once in a lifetime opportunities that are on offer for the winner of the International Woolmark Prize .”

There are five regional competitions - USA, Europe, China, Australia and India – over 70 nominees across 15 countries began the journey in 2012 which will come down to one designer as judged by the most important and influential fashion industry representatives across the globe. The winners of each regional competition receive a financial grant and will travel to London courtesy of The Woolmark Company to London Fashion Week in February 2013 where they will present an entire capsule collection of Australian Merino wool and an international winner will be selected. The international winner will have his/her designs stocked by leading global retailers including Bergdorf Goodman in the USA, Harvey Nichols in the UK, 10 Corso Como in Italy, Joyce in China, Eickoff in Germany and David Jones in Australia.

Some other Pics from the Event..

DELHI Fashionistas..!!

Here is a Video to give you a mini Highlights tour of the whole Event.. Hope you'll enjoy it *__*

Subscribe to My YouTube Channel for more videos and Fashion Updates.. *__*

This is my Blog's First ever Video.. I am EXCITED and NERVOUS ..!! 

Hope you Guys would like it.. !! Do drop a comment..

Love..

Shaily 

Not Another Outfit Post

When last Saturday I went to pick up the Winning Prize from "W for Woman Store "(see HERE if you don't know what I am talking about) , I thought of clicking few shots..

I did share the pic of Bag on my Instagram and those of you don't know I am there.. 

Here is my Intstagram handle - @shailykhera

The Bag I picked from "W for Woman's" Store .. Brown leather Bags are MyNew Found Love <3

Now.. Some pictures from that Day..

This one is again from my Instagram.. 

This One is My favorite of all  <3

Not my favorite.. but still..,,

I am wearing- (Jumpsuit- Thrifted; Footwear-Aldo;Bag-Charles and Keith; Belt- Westside; Bracelet & Chain-Forever21 ; Watch- Aldo)

 BLACK not Color of the Season ..Bu  I don't care about it as long as I like it.. I am not a kind of person who would wear  anything that's "IN Fashion" . I follow my own Heart because I Dress for Myself and Not for anyone else.. I do incorporate new Trends in my style( only if I Like them).. But I don't go overboard and Follow them Blindly.. and I suggest this to all my readers that .. "Everything is not for everybody.. We all have different Body-types and Styles.. and Embrace what you have got"

I am " Gypsy at Heart ". . and I'd classify my style as " Boho Chic " and I never go overboard with New Trends .. I stick to my personal style  and play around with the trends .. That's how you never go wrong.. and here is what they said..

" One Man's Style Must not be the Rule of Another"-Jane Austen.

"Fashion Fades only Style remains the Same"- Coco Chanel 

Love..
Shaily

W for Woman Event !!

Now that I have become friends with some fellow Bloggers.. we just need a Reason( read Event :p ) to meet each other.. and This was one such occasion.. I can't believe I made it to this one.. as there was a wedding in the family , college and I had fever that was so bad my hands were shivering by the time I reached the "W for Woman " store..  But this time Srish and Akshita were missing.. and Missed ..


Okay.. so about the event..


" W for Woman " is a Brand known for its commitment Creating Fashion with Passion for the modern Indian woman.
and with their New Spring Summer 2012 Collection they have surely changed my perception of the brand..  I was surprised to see the dresses , Tunics, Pants, Skirts , Bags and Jeggings designed to cater to the taste of a Office goer to a College goer.. 


" W for Woman " on the Launch of their Spring Summer Collection invited Delhi Bloggers to their DLF, Promenade Store to Style the Best look.. and the Theme was to go "Western" and I went all Cocktail Party with My styling.. the Look was later put on the official  fb Page of the brand and was judge on the basis of the likes.. The style with maximum likes wins the " Best Spring Summer Style " and leading with the popular votes I was chosen as 'W through Social Fashionistas" winner..
Here is the look that I put together for the Contest..

Here are some other pictures from the event..!!

This pic I stole from Japna's Instagram pictures.. This one is my personal Favorite.. *__*

And.. I would like to Thank all you lovely readers .. those who voted for me and those who liked my work .. Thank you again.. 

Love..

Shaily